One could be forgiven for thinking that the social media wallah for Tottenham Hotspur Football Club read the room wisely and decided to indulge in a spot of humour with this one. Whilst the reopening up of non-essential businesses is bound to cause a mild stampede of folks who’ve been limited to shopping in supermarkets and hardware stores, deciding to steam into anywhere and buy merchandise of a team with a tendency to frustrate is unlikely.
Additionally, unless there are games taking place – that fans can actually access – the Spurs shop is perhaps not as easy to get to for many. There’s also the issue of just how comfortable some will feel about using public transport again. I took a train on a pretty short journey recently and the whole mask-wearing game became intensely annoying.
It might have been a shrewder move to just open, opposed to making a special announcement on social media, which could be viewed as a money-making exercise.