Will The Athletic Go The Distance?

Awash with serious investment, The Athletic certainly created something that hadn’t existed before. Like a digital oligarch buying up Galacticos, Hold The Front Page back in 2019 told readers that writers were being offered ‘double your money deals’ to join the American behemoth’s advertisement-free wonderland. It was believed that a 55-strong UK team was assembled, … Continue reading Will The Athletic Go The Distance?