There’s a distinctive pattern to supporting Spurs under ENIC – crucially the pattern isn’t just a swatch, it’s a roll of material long enough to paper over 18 years worth of cracks.
⚪️ Season begins with a smug resolve that no money was wasted in the transfer window.
⚪️ We’re always off to a slow start – fear not
⚪️ The usual suspects fly our the traps – thank goodness we are a well run club.
⚪️ Out of the first cup. Domestic cups are for losers.
⚪️ League position steady, There’s a decent chance of progressing in the second cup.
⚪️ Out of the second cup and a plethora of blogs emerge detailing how little domestic cups are worth financially.
⚪️ Spurs fans start looking at bookie prices for winning a European trophy.
⚪️ League + European games create injuries due to squad size.
⚪️ European cup exit. Let’s concentrate on the league.
⚪️ Spurs finish in the top 4 – which when Arsenal did it – it was saaad.
⚪️ Various sources suggest that transfer targets have been identified and decent budget is available.
⚪️ Season begins with a smug resolve that no money was wasted in the transfer window.
Repeat til fade

All the while, Levyologists bang on about how far we’ve come under ENIC.
This is a lot like listening to a battered wife describing how things could be worse.
Indeed, at first glance, it does seem strange to bleat about Spurs’ performances when the team is kept pretty much permanently near the top of the table.
Thing is, the opportunity to do what successful clubs do – and actually win stuff – has always been there. The Poverty Myth was always a whopping great fib.
We HAVE an owner who could trade punches with American Franchises, Sheiks and Bond Villains – it’s just that ours doesn’t want to part with his poppy!
The stadium debt has woken a lot of fans up.
The club funded money sunk into the Shopping Centre was about £400million.
Yet we kept missing out on signing players one didn’t have to Google…
Which forever rubbishes the ‘Tottenham do things differently’ hogwash.
There wasn’t much wrong with The Lane and there is nothing to suggest – absolutely nothing to suggest that the established, tried and tested football business model of building a winning side, THEN cashing in on extra commercial ventures is unsound.
The club debt was last reported as being in excess of £637million.
You don’t need to be footballing mastermind to see that the squad will need about £200million applied to it this summer – in order to just stand still.
Anyone believing this team is going to make meaningful progression in the world’s premier club competition next week onwards needs a check up from the neck up.
I was challenged by an educationally subnormal fan this week on Twitter, who asked me if I hadn’t enjoyed beating City in the Champions League recently?
My reply was that I of course I had, but I’d also enjoyed my dinner that night.
Most normal people can’t recall any of the good dinners that they have had 10 years later on – but they can always recall the details about the birth of their first child. Or that time Spurs won the cup.
The sole metric for football clubs is winning trophies.
Levyologists have – like Remainers – have created an entire warehouse full of cognitive dissonance protocols in order to EXPLAIN why losing isn’t really as bad as it looks.
The manager hasn’t been backed and it is therefore no shock that we’ve been poor since Christmas.





Spot on Sid. Levy has upped the expectation with the new stadium, regardless of if he likes it or not.
ENIC and Levy have spent the last 18 years carefully managing expectations to keep he fans in step with their long term business plan. The football is a side show, it’s an excuse to invest in property.
Anyone in real estate will tell you that you are generally asset rich and cash poor. It’s all about your income servicing debt and making a return on the increase in your asset values over time.
I’ve no issue with that but these kinds of businesses are risk averse in a fundamentalist way. These are not the kind people who will take any chances or speculate to accumulate.
Fenway at Liverpool are sports brand people, they are seeking to use Liverpool’s global profile and grow it by making the product better. This means bigger short term investment but it’s all about creativity.
Nobody in China or the USA gives a shit if we have a stadium that they’ll probably never visit seats 2.5k bums more than the mob down the Seven Sisters Road.
ENIC are thinking locally because it’s risk averse and involves bricks and mortar. While there are the likes of Liverpool, City, Utd and even Chavs pushing their global appeal with big box office signings and winning trophies or at least looking like they’re actually trying, Spurs are in danger of losing the chance to capitalise. In fact they already have lost ground on others since the Premiership started. Both under Sugar and now ENIC.
We will have to see what happens this summer but it’s hard to see the 18 year ‘water-treading’ project altering any time soon.
As has been mentioned before, Arsenal could well be showing us the future. Big stadium, second rate team…
Spot on Sid. Levy has upped the expectation with the new stadium, regardless of if he likes it or not.
ENIC and Levy have spent the last 18 years carefully managing expectations to keep he fans in step with their long term business plan. The football is a side show, it’s an excuse to invest in property.
Anyone in real estate will tell you that you are generally asset rich and cash poor. It’s all about your income servicing debt and making a return on the increase in your asset values over time.
I’ve no issue with that but these kinds of businesses are risk averse in a fundamentalist way. These are not the kind people who will take any chances or speculate to accumulate.
Fenway at Liverpool are sports brand people, they are seeking to use Liverpool’s global profile and grow it by making the product better. This means bigger short term investment but it’s all about creativity.
Nobody in China or the USA gives a shit if we have a stadium that they’ll probably never visit seats 2.5k bums more than the mob down the Seven Sisters Road.
ENIC are thinking locally because it’s risk averse and involves bricks and mortar. While there are the likes of Liverpool, City, Utd and even Chavs pushing their global appeal with big box office signings and winning trophies or at least looking like they’re actually trying, Spurs are in danger of losing the chance to capitalise. In fact they already have lost ground on others since the Premiership started. Both under Sugar and now ENIC.
We will have to see what happens this summer but it’s hard to see the 18 year ‘water-treading’ project altering any time soon.
As has been mentioned before, Arsenal could well be showing us the future. Big stadium, second rate team…
Spot on Sid. Levy has upped the expectation with the new stadium, regardless of if he likes it or not.
ENIC and Levy have spent the last 18 years carefully managing expectations to keep he fans in step with their long term business plan. The football is a side show, it’s an excuse to invest in property.
Anyone in real estate will tell you that you are generally asset rich and cash poor. It’s all about your income servicing debt and making a return on the increase in your asset values over time.
I’ve no issue with that but these kinds of businesses are risk averse in a fundamentalist way. These are not the kind people who will take any chances or speculate to accumulate.
Fenway at Liverpool are sports brand people, they are seeking to use Liverpool’s global profile and grow it by making the product better. This means bigger short term investment but it’s all about creativity.
Nobody in China or the USA gives a shit if we have a stadium that they’ll probably never visit seats 2.5k bums more than the mob down the Seven Sisters Road.
ENIC are thinking locally because it’s risk averse and involves bricks and mortar. While there are the likes of Liverpool, City, Utd and even Chavs pushing their global appeal with big box office signings and winning trophies or at least looking like they’re actually trying, Spurs are in danger of losing the chance to capitalise. In fact they already have lost ground on others since the Premiership started. Both under Sugar and now ENIC.
We will have to see what happens this summer but it’s hard to see the 18 year ‘water-treading’ project altering any time soon.
As has been mentioned before, Arsenal could well be showing us the future. Big stadium, second rate team…
Spot on Sid. Levy has upped the expectation with the new stadium, regardless of if he likes it or not.
ENIC and Levy have spent the last 18 years carefully managing expectations to keep he fans in step with their long term business plan. The football is a side show, it’s an excuse to invest in property.
Anyone in real estate will tell you that you are generally asset rich and cash poor. It’s all about your income servicing debt and making a return on the increase in your asset values over time.
I’ve no issue with that but these kinds of businesses are risk averse in a fundamentalist way. These are not the kind people who will take any chances or speculate to accumulate.
Fenway at Liverpool are sports brand people, they are seeking to use Liverpool’s global profile and grow it by making the product better. This means bigger short term investment but it’s all about creativity.
Nobody in China or the USA gives a shit if we have a stadium that they’ll probably never visit seats 2.5k bums more than the mob down the Seven Sisters Road.
ENIC are thinking locally because it’s risk averse and involves bricks and mortar. While there are the likes of Liverpool, City, Utd and even Chavs pushing their global appeal with big box office signings and winning trophies or at least looking like they’re actually trying, Spurs are in danger of losing the chance to capitalise. In fact they already have lost ground on others since the Premiership started. Both under Sugar and now ENIC.
We will have to see what happens this summer but it’s hard to see the 18 year ‘water-treading’ project altering any time soon.
As has been mentioned before, Arsenal could well be showing us the future. Big stadium, second rate team…
Spot on Sid. Levy has upped the expectation with the new stadium, regardless of if he likes it or not.
ENIC and Levy have spent the last 18 years carefully managing expectations to keep he fans in step with their long term business plan. The football is a side show, it’s an excuse to invest in property.
Anyone in real estate will tell you that you are generally asset rich and cash poor. It’s all about your income servicing debt and making a return on the increase in your asset values over time.
I’ve no issue with that but these kinds of businesses are risk averse in a fundamentalist way. These are not the kind people who will take any chances or speculate to accumulate.
Fenway at Liverpool are sports brand people, they are seeking to use Liverpool’s global profile and grow it by making the product better. This means bigger short term investment but it’s all about creativity.
Nobody in China or the USA gives a shit if we have a stadium that they’ll probably never visit seats 2.5k bums more than the mob down the Seven Sisters Road.
ENIC are thinking locally because it’s risk averse and involves bricks and mortar. While there are the likes of Liverpool, City, Utd and even Chavs pushing their global appeal with big box office signings and winning trophies or at least looking like they’re actually trying, Spurs are in danger of losing the chance to capitalise. In fact they already have lost ground on others since the Premiership started. Both under Sugar and now ENIC.
We will have to see what happens this summer but it’s hard to see the 18 year ‘water-treading’ project altering any time soon.
As has been mentioned before, Arsenal could well be showing us the future. Big stadium, second rate team…
They were never in it.
That was a crap game. We were physically fucked from the 3rd minute. We need new blood (hopefully Levy’s) and the squad needs four or five new players of quality. We have booked St Paul’s for the wedding but the groom can’t afford confetti. It’s getting serious
Correct.
Joe is basically the guarantor for the loans. He does fuck all.
Yes ES..why do people buy sports clubs, to try and be the best you can and if you have the possibility to win something you go all out to achieve that goal…Joe Lewis bought Spurs as he saw an investment and a local council skint and desperate for such an investment of which they are abusing…when was the last time you saw Joe at a Spurs game………………says it all…he couldn’t give a shit..
I’m going to buy a do-er upper house and then spend the rest of my life living without a fridge or a TV set
We’ve been below last season’s level since the first game. World Cup fatigue has been cited etc.
Fact is if you stand still and are inactive in any competitive arena you will lose momentum as everyone around you keeps going. I don’t understand last summer at all, what was the reason for zero signings? Somebody explain.
Levy messing Villa about over trying to nick Grealish on the cheap, only to be told to fuck off by their new owner was totally embarrassing. Then a few months later people go on about the ‘Levy arena’ and treat him like the messiah for doing some property development.
As we saw today, if the product on the pitch isn’t capturing the fans imagination then no amount of craft beer and pies will make them sing any louder, or bother at all.
The atmosphere at The Lane could be amazing but when we played like shit the atmosphere was shit. The same happens in any stadium in the world.
Enough about the fucking stadium already, let’s talk about the football. Levy had to accept that his distraction techniques have a limited shelf life. Look at Woolwich, we are becoming them at this rate…