Good afternoon and welcome to the nitty gritty.
We’re not about football. We’re about brand building.
Brand building is our business and business is good!
Tottenham are once again in 10th position in the Global Brand Finance league.
Before we get into the growth, Gladys believes that THFC are bracing themselves for another ‘Cain Hoy’ type attack.
Please note the use of the word ‘type’.
Due diligence is underway for an as yet unnamed US corporation.
And that’s all we have.
For now.
Back to the branding…
Here is a link to the full report http://brandfinance.com/
‘A new 61,000 capacity renovation of White Hart Lane will be ready for the 2018/19 season and could act as the symbol for a new successful era at the club. The project is impressive and will see a significant regeneration of the surrounding area along with additional space for its sizeable fan base.
The club will have to play one season at Wembley but the renovated stadium could see its match-day revenue almost double. The capacity will be increased by 26,000 and it has signed a deal with the NFL to host two games per year for ten years.
The good news doesn’t stop there for Spurs as negotiations have begun with Nike over a lucrative new technical sponsorship as commercial revenues are also set to rise.’
